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From: nessus@GAFFA.MIT.EDU
Date: Wed, 29 Oct 86 03:03:05 -0500
Subject: Re: What makes a man start a mainstream band?
I disagree with Hofmann's definition of "mainstream". I think that mainstream does not mean "popular", but rather "conventional". Unconventional music usually isn't very popular, so it might seem easy to confuse the two, but I'm sure there's mucho mainstream music that isn't all that popular. Thus, we can't equate "mainstream" with "popular". The reason Peter Gabriel's *SO* is mainstream is not because it is popular. On the other hand, one of the strongest reasons for its popularity compared to his previous albums, is certainly *SO*'s mainstreamness. *SO* is mainstream because the music is largely fairly conventional. Gabriel even said in interviews that on this album he was trying for much more conventional song-writing. I think that it is indeed possible for something to be popular and not be mainstream. I'm convinced that with the proper advertising, *anything* can be made popular, at least for a while. And sometimes, things that aren't mainstream become popular for various reasons. If they stay popular for long enough, they become mainstream because they have *defined* conventions. Kate Bush has always been *very* popular (though a lot of people also thought her music very strange) in England, but until *Hounds of Love*, her music was usually pretty non-mainstream (though, of course, she did always have mainstream songs like "The Man With The Child In His Eyes") because most it wasn't very conventional. It can't be the popularity of *Hounds of Love* that makes it more mainstream, because she's always been popular. >oug