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From: beach house tiki god <woj@remus.rutgers.edu>
Date: Mon, 25 Sep 1995 07:28:06 -0400
Subject: Re: ARGUMENTATIVE DISCOURSE
To: love-hounds@uunet.uu.net
kateknight@aol.com (KateKnight) sez: >Since Fruitopia is the first endorsement she has made >in more than fifteen years, what caused her to do it? is composing the music for a series of advertisments necessarily an endorsement? if KaTe bebopped across the tv screen toting a bottle of fruitopia and spouting off about its greatness, i would not question your choice of words. however, she merely composed the music (great though it is) and is not in any way associated with the product in the minds of the average consumer (love-hounds are *not* average consumers). >I hope it wasn't the money, which must have been considerable. who can say? the money certainly could not be unattractive and KaTe is not unaware of the economics of her situation (750,000 pounds spent on housing nonewithstanding). perhaps a friend invovled in the advertising program asked her to write the music? perhaps a fan at the advertising agency did the same? however, you can not rule out the money. woj